Privacy Policy

1. Introduction

At makeupforeverpro.com (“We”, “Us”, “Our”), we are committed to respecting and protecting the privacy and personal data of every individual who interacts with our website. We recognize the importance of safeguarding your data and are dedicated to maintaining your trust by handling information with accountability, transparency, and integrity in accordance with applicable privacy laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

2. Scope of This Policy and Data Controller Role

This Privacy Policy applies to all data processing activities conducted through the website makeupforeverpro.com, and any interactions you may have with us via email, contact forms, or online accounts. For the purposes of applicable data protection legislation, we are the data controller of your personal information submitted, collected, or processed through our services and platforms.

3. Categories of Data We Process

We collect and process various categories of personal data to operate effectively and provide high-quality, tailored services. These categories may include:

a) Usage Data
We collect information about your interactions with the website such as browser type, IP address, referral source, pages viewed, and length of visit. This helps us optimize performance and user experience.

b) Account Data
To manage your registration or login credentials, we collect your name, postal address, email address, and phone number when you create or manage an account on makeupforeverpro.com.

c) Profile Data
Profile data includes your purchase history, preferred products, stored preferences, and behaviors while using the site, allowing us to personalize your experience and make recommendations.

d) Communication Data
We retain any data you provide when communicating with us, including support requests, inquiries submitted through contact forms or emails, and customer service interactions.

e) Technical Data
This includes your device’s operating system, screen resolution, language settings, internet browser, and system time zone. We use this data to maintain website compatibility and improve service delivery.

f) Transaction Data
All payment details (as permitted by applicable law), billing addresses, order contents, and shipping information may be collected in connection with the purchase of goods or services.

g) Preference Data
This refers to data relating to your consents for marketing communications, product interests, and newsletter subscriptions.

4. Legal Bases for Processing Personal Data

We rely on specific legal bases under data protection laws to process your information:

– Contractual Necessity: When processing is necessary to fulfill a transaction or provide a product/service at your request.
– Legitimate Interests: Where processing is necessary for improving site performance, preventing fraud, or enhancing user experience, provided such interests are not overridden by your rights.
– Consent: Where we have obtained your prior consent for specific uses, such as marketing communications or use of non-essential cookies.
– Legal Obligation: If processing is required to comply with applicable laws or regulatory obligations.

5. Your Rights

As a data subject, you have the following rights under applicable privacy laws:

– Right of Access: You may request access to your personal data and information about how we process it.
– Right of Rectification: You may request that inaccurate or incomplete data be corrected or updated.
– Right to Erasure (“Right to be Forgotten”): You may request that we delete your data in line with legal obligations.
– Right to Restriction: You may request the limitation of your data processing under certain conditions.
– Right to Portability: You may request a copy of your personal data in a structured, commonly used, and machine-readable format.
– Right to Object: You may object to processing based on legitimate interest or direct marketing purposes.

To exercise any of these rights, please contact us at: [email protected]. We reserve the right to request reasonable identity verification in connection with any rights request.

6. Security Measures

We implement industry-standard technical and organizational safeguards to protect your personal data, including but not limited to:

– Data encryption (SSL and at-rest encryption) for transmission and storage of sensitive information
– Role-based access controls and two-factor authentication for internal systems
– Regular backups and disaster recovery protocols
– Ongoing personnel training in data protection practices and awareness

Despite our efforts, no security system is impenetrable; however, we take every reasonable measure to protect the integrity and confidentiality of your data.

7. International Data Transfers

If your data is transferred outside the European Economic Area (EEA) or other jurisdictions with different data protection standards, we ensure that appropriate safeguards are in place under applicable privacy laws. These may include Standard Contractual Clauses or ensuring the recipient country has received an adequacy decision from the European Commission or equivalent body.

8. Data Retention

We retain personal data only for as long as necessary to achieve the purposes for which it was collected, or as legally required. General retention periods include:

– Account and Profile Data: Retained for the duration of your account and for a period of 5 years thereafter
– Transaction and Payment Data: Retained for 7 years to comply with tax and accounting requirements
– Communication Data: Retained for 5 years to maintain customer service records
– Marketing and Consent Preferences: Retained until consent is withdrawn or up to 2 years after last interaction

Data no longer required is securely deleted or anonymized.

9. Cookie Policy

makeupforeverpro.com utilizes cookies and similar technologies to enhance user experience, track performance metrics, and ensure the secure operation of the website. The categories of cookies we use include:

– Essential Cookies: Required for core website functionality, such as secure login and page navigation.
– Functional Cookies: Enable enhancements like language selection and saved preferences.
– Performance & Analytics Cookies: Help us understand how visitors navigate the site and where enhancement is needed.
– Marketing Cookies: Collect user behavior information to deliver tailored advertising content, where consent is provided.

10. Cookie Management and Compliance

In compliance with GDPR and CCPA, we provide a cookie consent banner that allows users to accept or reject non-essential cookies upon first visit. You may also adjust cookie preferences or withdraw consent at any time via our cookie settings page or through your browser settings. Please note that disallowing certain cookies may impact functionality. California residents can opt-out of the “sale” or “sharing” of personal data via our designated Do Not Sell or Share My Personal Information link.

11. Children’s Privacy

We do not knowingly collect or solicit personal data from children under the age of 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at [email protected] and we will remove the data accordingly.

12. Policy Updates & Notification

We reserve the right to amend this Privacy Policy to reflect changes in our practices, legal obligations, or technological developments. Substantive updates will be communicated via the website or directly to registered users where feasible. We encourage you to periodically review this policy to stay informed about how we protect your data.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the processing of your personal data, you may contact us using the following information:

Email: [email protected]

We are committed to ensuring compliance with all relevant privacy regulations and take your privacy seriously. Please reach out if you believe your data has been used in a manner inconsistent with this policy or applicable law.